Paris 75, FR
Global Product Marketing Manager
CEVA Logistics provides global supply chain solutions to connect people, products and providers all around the world. Present in 170 countries and with more than 110,000 employees spread over 1,500 sites, we are well on our way to achieving our vision: to be a Top 5 global 3PL.
We believe that our employees are the key to our success. We want to engage and empower our diverse, global team to co-create value with our customers through our solutions in contract logistics and air, ocean, ground, and finished vehicle transport. That is why CEVA Logistics offers a dynamic and exceptional work environment that fosters personal growth, innovation, and continuous improvement.
DARE TO GROW! Join CEVA Logistics, and you will be part of a team that values imagination, encourages boldness and exemplarity, and is committed to excellence in everything we do. Join us in our mission to shape the future of global logistics as we become a global leader in the logistics industry. As we continue growing at a fast pace, will you “Dare to Grow” with us?
YOUR ROLE
As part of the product marketing team, you contribute to the growth of the sectors/products you have in charge by developing value-added offers and ensuring their deployment, business launch and performance follow-up. You will therefore be in close contact with the sectorial sales teams and the product teams for the development of offers, but also with the communication, operational marketing and training teams for their deployment.
You will develop a customer listening approach through workshops and customer interviews to ensure the need and interest in the new offers to be developed/developed.
WHAT ARE YOU GOING TO DO?
- Offer design & development: development and update of offers and sector-dedicated know-how in order to support the implementation of network solutions
- Development of the value proposition and specific features
- Analysis of the associated operational process and transcription for the customer
- Development of an ad-hoc business model
- Development of associated marketing and communication tools
Development of the product and sector marketing strategy with the development of annual marketing plans with the leaders of the relevant sectors and products. Quarterly review. Support in the development of the sales and marketing development roadmap.
- Offer’s sourcing, awareness & idea generation: close collaboration with regional marketing and market intelligence to source offers needs, organization of client workshops or focus groups to analyse the needs of clients, development of potential offers ideas
- Offers launch: liaising with communication team, organization and steering of external communication and client campaigns
- Offers’ performance follow-up
- As part of a client-focused program: organisation of dedicated client workshop to showcase, implement new offers
WHAT ARE WE LOOKING FOR?
- Barchelor´s Degree required in Business school or engineering school
- Around 10 years of experience in offers/service/product development.
- English fluent
- Product/offer/service development
- Creative, curious, organised. High writing and speaking skills (presentation in front of clients)
- Autonomous & pragmatic
- Transversal and cross border team facilitation (different background, geography…)
- Ability of mobilizing people around a common project
Desirable
- Product marketing experience
- Transport & Logistics knowledge
- Any other language
- Workshops facilitation
- Graphic design appetence
WHAT DO WE HAVE TO OFFER?
With a genuine culture of reward and recognition, we want our employees to grow, develop and be part of our journey. There’s no doubt that you will be compensated for your hard work and commitment so if you’d like to work for one of the top Logistics providers in the world then please do get in touch to find your next role.
ABOUT TOMORROW
We value your professional and personal growth. That’s why we share plenty of career opportunities for you to thrive within CEVA. Join CEVA for a challenging career.
As a global organization, and as part of the CMA CGM Group, diversity is critical to our business success; only when we can reflect the cultures, languages, behaviors and local knowledge of our customers, we can succeed. By employing people with different experiences and abilities, we expand our knowledge and increase our creativity and innovation.
Please note: Legitimate CEVA Logistics recruitment processes include communication with candidates through recognized professional networks, such as LinkedIn or via an official company email address: firstname.lastname@cevalogistics.com. We recommend that you do not respond to unsolicited business propositions and/or offers from people with whom you are unfamiliar.